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#CES2018 IS HAPPENING

Art direction and design of the function spaces for Twitter at the 2018 Consumer Electronics Show in Las Vegas.

Event Production by NA Collective.
Space photography by Jon Carmichael.

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SOHO DESIGN DISTRICT / ICFF

Creative direction, design, visual merchandising and production of Soho Design District's first trade show booth for International Contemporary Furniture Fair (ICFF) 2017 in New York City. 

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BRADEN SUMMERS IMAGE & MOTION

For photographer Braden Summers, b-havior developed the logo mark and graphic design for his marketing materials. In addition, b-havior frequently collaborates with Summers for art direction and styling on set.

BradenSummers.com

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MARIGOLD LIVING

For Marigold Living, b-havior established the brand identity, incorporating new brand elements into the online store, and designed their first-ever shop at the Architectural Digest Design Show in NYC. The Marigold Living shop was identified as an “AD Editors Pick” at the show.

MarigoldLiving.com

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"NATURAL BEAUTY" FOR ARTEMIDE

For the Fall Season, b-havior designed the NYC storefront window featuring "Chlorophilia" designed by Ross Lovegrove for Artemide. 

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CELEBRATE YOUR TWITTER ANNIVERSARY

Art direction and photography for Twitter's Anniversary Notifications feature artwork. For each anniversary as a member of Twitter, one receives a note and image to Tweet out to celebrate!

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BRANDED PRODUCTS FOR TWITTER

Art direction, curation and design for Twitter-branded retail products.

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DESIGN FROM EVERY ANGLE FOR MoMA STORE

For the MoMA Design Store in Tokyo, Japan, b-havior created the visual merchandising presentation to present new design for Spring 2017. 

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TWITTER @ CES

Art direction and project management for the function spaces for Twitter at the 2017 Consumer Electronics Show in Las Vegas

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BRAD ASCALON

b-havior collaborated with product designer Brad Ascalon on the design of the studio's portfolio website.

BradAscalon.com

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FALL FOR FRANCE

Art Direction and Graphic Design for Atout France: Board of French Tourism's "Fall for France" campaign. Graphic Design for Los Angeles Times printed travel magazine and booklet. Graphic design for photograph exhibition at Art Basel Miami / France Pavilion. Tourism photography by Braden Summers.

2016 Magellan Award Winner in the Advertising/Marketing Campaign category.

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"DEBUTTO" FOR ARTEMIDE

b-havior collaborated with Artemide on a re-design of their NYC showroom, just in time to debut the newest products for NY Design Week. Re-opening concept of "Debutto", graphic design for all signage, visual merchandising, space planning, and event invitations were all part of this launch.

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GIVE THE UNEXPECTED FROM MoMA STORE

For the MoMA Design Store in Tokyo, Japan, b-havior created the visual merchandising presentation to kick off the Holiday 2016 Season. Character illustrations by Sophie Blackhall. 

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ALPHA – KILO

Website development for the creative agency Alpha – Kilo, including creation of a collage "mood board" illustration for the homepage.

alphakilocreative.com

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EMIKO O REWARE

For emiko o reware, b-havior re-envisioned the brand for the San Francisco-based artist: design of her brand logo and website, creative direction & photography of editorial product images as well as photography for the principle's portrait, and focused social media naming for consistency. 

emikooreware.com

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MARTHA STURDY

For the artist and designer, b-havior created a new web platform to showcase Ms. Sturdy's work. In addition, an update to the brand logo as well as a social media strategy was developed to further Martha Sturdy's marketing reach.

MarthaSturdy.com

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GREENE & GREY

For Greene & Grey, b-havior designed the brand logo and print marketing materials for the San Francisco-based interior design firm. Creative direction and copy for their website portfolio site followed, as well as photography for the principle's portrait. 

www.greeneandgreydesign.com

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VERVE LIFE

For the launch of the new brand of tech products, b-havior developed the brand logo, style guide and launch website.

verve.life

 

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ABLE MADE FOR THE HIGH LINE

Lead Designer for the development of ABLE MADE for the HIGH LINE socks. Purchase of the product supports The High Line NYC. Released for the holiday season, the High Line socks quickly became a best seller for ABLE MADE.

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"OUT OF THIS WORLD" FOR ARTEMIDE

For Artemide, b-havior created the window design for their NYC Greene Street showroom, featuring the Meteorite lamp by Pio & Tito Toso. The graphics were inspired by the lamp's texture.

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"Discover Fall's New Colors" for MoMA STORE JAPAN

For the MoMA Design Store in Tokyo, Japan, b-havior created the visual merchandising presentation to launch their new products for the Fall season. 

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TREE OF TREASURES

For author Bonnie Mackay, b-havior developed a website for her book "Tree of Treasures" as well as developed a social media strategy for the book launch. 

TreeOfTreasures.com

Previously, b-havior designed a website for Ms. Mackay's retail design consultancy. 

BMackayConsulting.com

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ART DIRECTION & PROP STYLING

For the photographer Braden Summers. b-havior provided art direction, prop styling and set building for Mr. Summers' breathtaking portraits. 

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ALISON SPADA

For fellow creative Alison Spada, b-havior collaborated to create a portfolio website for her role as art director for fashion retail. 

AlisonSpada.com

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"SPRING TO LIFE" FOR MoMA STORE TOKYO

For the MoMA Design Store in Tokyo, Japan, b-havior created the visual merchandising presentation to launch their new products for the Spring season. 

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DESIGN MEMORABILIA FOR MoMA

Graphic Design for the MoMA Store's windows celebrating Italian Masters in product design, Design Memorabilia. 

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MoMA STORE FALL 2014

Creative Direction for the MoMA DESIGN STORE's Fall 2014 Retail Season. Catalog Design by Base. Product Photography by Adrian Gaut. Website and store visuals developed in collaboration with the MoMA Retail Design Team.

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KICKSTARTER FOR MoMA

Creative Direction for MoMA DESIGN STORE’s partnership with Kickstarter. Design for windows and in-store presentation in collaboration with the Kickstarter Design Team and Guild.

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TEESON REPS

Design of brand identity for Boston-based photographer’s representative TEESON REPS, in collaboration with creative agency ADHESIVE&CO. 

teesonreps.com

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ADHESIVE&CO

Co-founder of the creative agency & community builder. Creative direction for all aspects of brand: from brand identity, to website design, event production and blog celebrating the agency's creative members.

HelloAdhesive.com

HelloAdhesive.com/blog

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STRUCTURE OF OBJECTS

Illustration and design of book cover by philosopher and educator Kathrin Koslicki for Oxford Press. 

Design of website for Ms. Koslicki. 
ualberta.ca/~koslicki

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SHOP MoMA CAMPAIGN

Creative Direction for the MoMA Store's catalog and subsequent SHOP MoMA campaign in-store and online. Design & Production by CorCreative. Design by CorCreative. Product Photography by Greg Neumaier and Martin Seck. 

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MoMA STORE PHOTOGRAPHY

Creative Direction for MoMA STORE photography, re-envisioning the stylistic approach for the product imagery that was used for the Spring 2014 retail catalog. Design of the catalog produced by CorCreative. Product photography by Greg Neumaier, Martin Seck and Brian Bergeron.

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MoMA STORE SHOPPING BAGS

Graphic Design for the MoMA DESIGN STORE’S Shopping Bag program. 

Design was selected for the 2010 Sustainable Packaging & Communication Exhibition, Utrecht, the Netherlands and was awarded the American In-Store Graphic Design Award, from Graphic Design: USA.

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DESTINATION:NYC FOR MoMA STORE

Creative Direction for MoMA DESIGN STORE’s Destination: NYC graphic identity, in collaboration with the School of Visual Arts Masters in Branding Program. Design for store visuals & windows, photography and web & e-mail communications created in collaboration with the SVA and MoMA Store Design Teams.

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UNIQLO AT MoMA

Creative Direction for UNIQLO at MoMA, a collection of artist-inspired t-shirt, totes and bandanas for the MoMA Stores. Design for store visuals and windows created in collaboration with the UNIQLO and MoMA Store Design Teams. Art direction for photography and web & e-mail communications. 

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RADISH SF

One woman had a vision to start a restaurant like no other in San Francisco’s Mission District. For this, she approached b-havior to develop the brand identity for RADISH SF. The team created the RADISH identity and color palette, and later infused those graphics into the layout of the restaurant interior and exterior signage. A design for the website followed, as well as menu templates and signage, creating a cohesive experience and expressing the key elements of the RADISH mission: clean, locally sourced food served in a comfortable environment. In its brief existence, RADISH has quickly become one of the top brunch spots in San Francisco’s highly competitive restaurant market.

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FIND SOMETHING YOU LOVE

Creative Direction for the MoMA DESIGN STORE’S Fall 2012 campaign in all retail channels. Lifestyle photography by Jason Brownrigg.

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MoMA STORE, TOKYO

Brand Management, Visual Merchandising and Fixture Planning for development and opening of the MoMA DESIGN STORE, TOKYO. Graphic Design by 2x4. Space building by Gluckman/Mayner Architects.

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MoMA STORE GIFT REGISTRY

Creative Direction for the MoMA DESIGN STORE Gift Registry program. Graphic design for logo. Art direction of all photography and website marketing communication. Brochure design by Joann Coates. Lifestyle photography by Braden Summers. Product photography by Greg Neumaier.

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MoMA MODERN KIDS

Creative Direction for the MoMA MODERN KIDS logo, product and packaging. Logo Design by Big Blue Dot. Product produced in collaboration with Chronicle Books. Illustrations for product by Laura Ljungkvist. 

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ROOTS OF DEVELOPMENT

Graphic Design for ROOTS OF DEVELOPMENT ad campaigns. Photography by Braden Summers. http://www.rootsofdevelopment.org

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MoMA STORE ADVERTISING

Design for MoMA Design Store's seasonal print advertising.

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BOSTON CHILDREN'S MUSEUM

For the Boston Children's Museum, b-havior re-branded Boston’s fourth largest cultural institution with a new logo and visual language. The brand style was later infused into the renovation of the museum.

 

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DRAWINGS

With roots as an illustrator, I find myself craving time to draw from the figure with charcoal and paper. The results is a series of sketchbooks filled with drawings of people & poses. 

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B-HAVIOR PRODUCTS

Pillows, Clocks & Totes...Oh My! Our obsession with bees (and photographing them!) has turned into a few original products, sold through Society6. The perfect gift for your favorite bee enthusiast.

society6.com/bhavior

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GRADY'S GOLDEN GOODNESS

Grady’s Golden Goodness Fund is a non-profit organization dedicated to spreading happiness and joy in memory of Brian’s nephew and Godson Grady. GGG’s goal is to spread “goodness” with random acts of kindness as well as providing opportunities for others to participate in sports, beekeeping, and science. b-havior designed the logo and limited-edition ornaments for the organization.

Metal work on the ornaments by Emiko O Reware.

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AMOR&LUX

Graphic design for the brand logo, style guide and business cards. Creative direction for proposed retail website and photography tone. 

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Back to CREATIVE DIRECTION
10
#CES2018 IS HAPPENING
IMG_8505.jpg
9
SOHO DESIGN DISTRICT / ICFF
FullSizeRender 9.jpg
7
BRADEN SUMMERS IMAGE & MOTION
Screen Shot 2018-05-30 at 10.40.52 PM.png
3
MARIGOLD LIVING
chlorophilia_gallery2362459-960x540.jpg
6
"NATURAL BEAUTY" FOR ARTEMIDE
CB-3763_Twitter-Anniversary_#5.jpg
7
CELEBRATE YOUR TWITTER ANNIVERSARY
watch.jpg
10
BRANDED PRODUCTS FOR TWITTER
MoMA_cover.jpg
4
DESIGN FROM EVERY ANGLE FOR MoMA STORE
JonCarmichael_2017_TwitterCES_142.jpg
9
TWITTER @ CES
Screen Shot 2016-08-14 at 2.07.46 PM.png
3
BRAD ASCALON
FallForFrance2015-1734-2_V1_LowRes.jpg
12
FALL FOR FRANCE
PETITE4-580x580.jpg
12
"DEBUTTO" FOR ARTEMIDE
11
GIVE THE UNEXPECTED FROM MoMA STORE
3
ALPHA – KILO
bestsellers.jpg
12
EMIKO O REWARE
20151207-Martha133072.jpg
8
MARTHA STURDY
GG.jpg
5
GREENE & GREY
Kayaker.jpg
6
VERVE LIFE
_S3A4120.jpg
6
ABLE MADE FOR THE HIGH LINE
Meteorite_table.jpg
5
"OUT OF THIS WORLD" FOR ARTEMIDE
MoMA_green.jpg
7
NEW FOR FALL - MoMA STORE JAPAN
L1020243.jpg
3
TREE OF TREASURES
Idle+Time+SF-0483.jpg
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ART DIRECTION & PROP STYLING
PORT(EB)-3.jpg
2
ALISON SPADA
116858_B2_Isom_Table.jpg
5
"SPRING TO LIFE" FOR MoMA STORE TOKYO
DESIGN_MEMORABILIA_sq.jpg
5
DESIGN MEMORABILIA FOR MoMA
FALL2014_SS.jpg
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MoMA STORE FALL 2014
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KICKSTARTER FOR MoMA
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4
TEESON REPS
IMG_2302.jpg
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ADHESIVE&CO
motorcycle_drawing_final_black.jpg
4
STRUCTURE OF OBJECTS
SHOP_MoMA_sq.jpg
9
SHOP MoMA CAMPAIGN
cattelan_crop.jpg
7
MoMA STORE PHOTOGRAPHY
Brian'sDesign-Yellow_crop.jpg
3
MoMA STORE SHOPPING BAGS
MoMA_MIdtown_people_SQ.jpg
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DESTINATION:NYC FOR MoMA STORE
104818_B2_Tote_Uniqlo_Haring_Turquoise_Pattern_on_White.jpg
10
UNIQLO AT MoMA
Radish July11-8110.jpg
6
RADISH SF
FSYL.jpg
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FIND SOMETHING YOU LOVE
OutsideGYRE.jpg
4
MoMA STORE, TOKYO
MoMA Lifestyle-Motherwell.jpg
10
MoMA STORE GIFT REGISTRY
95436-b_crop.jpg
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MoMA MODERN KIDS
RESOURCE_ROOTS_crop.jpg
4
ROOTS OF DEVELOPMENT
2010.11-SOHO-URBAN2.jpg
6
MoMA STORE ADVERTISING
Cambridge7_BCM_19.jpg
6
BOSTON CHILDREN'S MUSEUM
fig1_crop.jpg
12
DRAWINGS
clock.jpg
6
B-HAVIOR PRODUCTS
5
GRADY'S GOLDEN GOODNESS
image (2).jpeg
6
AMOR&LUX